Our Anti-Ageing Cream takes a two step approach to anti-ageing:
Firstly the oil base mimics the Oil Balance of Young Skin. Moist and supple skin resists forming lines. The main base of the cream is made from Olive Squalene. Squalene is one of the major components of the skin's own oil (sebum). After our early 20's, or skin starts producing less Squalene. Our Anti-Ageing Cream "tops" up the skin's Squalene to maintain the oil balance of young skin. This helps resists lines forming.
Secondly it should supply the type of anti-oxidants to the skin that penetrate and remain stable.
Many would ask 'Why the fuss about anti-oxidants"?
One part of ageing is caused by "free radical damage". Free radicals are molecules that have become short of an electron. To become stable, free radicals seek out other molecules and can take an electron from them. This can cause cell damage leading to skin ageing, amongst other things. Supplying anti-oxidants to the skin helps mop up these free radicals. The difficult part is to ensure that the ingredients get deep enough to function.
The star anti-oxidants for this cream are Resveratrol and Ascorbyl Tetraisopalmitate, both included at the maximum suggested percentage by the supplier.
We cannot say too much here, so we encourage everyone to Google "topical Resevratrol" and "topical Ascobyl Tetraisopalmitate"
We use the highest quality micronised Resveratrol of 1um size for best absorption and almost 100% purity. We developed (after 6 months of failures) a unique system of ensuring that the concentration we needed stayed stable in the cream. The difficulty of this ingredient is that in good concentrations it tends to make creams unstable.
Aqua (H2O's Fancy Name), Aloe Barbadensis Leaf Juice (Aloe Vera), Cetearyl Alcohol (Plant Based Emulsifying Wax), Squalane (Olive), Olea Europaea (Olive) Fruit Oil, Prunus Armeniaca (Apricot) Seed Oil, Oryza Sativa (Rice) Bran Oil, Vitis Vinifera (Grape) Seed Oil, Dimethyl Sulfone (MSM Organic Sulphur), Caprylic Capric Triglyceride (Fractioned Coconut Oil), Hydrolysed Milk Protein (For Skin Elasticity), Allantoin, Piroctone Olamine (Olamine Salt), Ascorbyl Tetraisopalmitate (Oil-Soluble Vitamin C), Polygonum Cuspidatum (Japanese Knotweed – Resveratrol), Glyceryl Caprylate (Emollient), Vanilla Plantifolia (Vanilla) Fruit Extract, Pyrus Communis (Pear)Fruit Extract, Pyrus Malus (Apple) Extract, Citric Acid (Natural Preservative), Tocopherol (Natural Vitamin E), Humulus Lupulus (Hops) Extract